ROTAUF brandsbotsheepter
Team spirit
Our brand ambassadors
ROTAUF stands for future-oriented sustainability in the outdoor industry, authentic Swiss craftsmanship in the textile sector and uncompromising closeness to nature.
Our values are reflected in the people who represent ROTAUF. Our brand ambassadors are professional athletes, passionate adventurers, and nature lovers who value outdoor sports as much as protecting our environment. Together with them, we are setting an example for an outdoor culture that combines respect for nature, deep roots in Swiss tradition, and the highest level of performance.
Together
Judo
Nils Stump
ROTAUF's first brand ambassador and representative of the ROTAUF values
Nils Stump first encountered judo at the age of seven, and for him, it was "love at first sight," as he likes to describe it. Back then, there was nothing he liked more than wearing his judogi—the white "garment" of a judoka. His passion for judo has remained unchanged to this day. To this day, the fighting, the tactics, the competition, the winning, the losing, the emotions are deeply rooted in him. All of these indescribable experiences have accompanied him throughout his entire development and have helped him grow to this day. In 2023, Nils won the title of world champion as a Swiss judo professional.
In addition to his passion for judo and his successful career, Nils is a down-to-earth, open-minded, and conscious young person with a strong sense of humor and a sustainable future. On his website, the judoka writes about himself: "...I would say that I stand for respect, modesty, friendship, honesty, and hard work. That I am a quiet, goal-oriented 'doer'. And a good friend. The kind you'd never want to miss..."
Equipped with these core values, Nils, as ROTAUF's first brand ambassador, brings to the world precisely those core values that ROTAUF stands for.
Ice climbing
Vivien Labarile
ROTAUF's brand ambassador and performance athlete on icy rock faces
Vivien Labarile discovered her passion for climbing at the age of 12 at her local climbing club; initially indoors, later outdoors on the rocks. Through the climbing club, she eventually discovered ice climbing. In 2013, she competed in her first competition, taking third place at the Youth World Championships and first place at the Swiss Championships. She was subsequently selected for the national team.
In 2022, she became vice world champion in the combined event; in 2023, she focused on speed and became European Champion in the speed category in Champagny-en-Vanoise. She finished third in the lead event at the European Championships in Champagny-en-Vanoise.
As a young, active, and conscious person with a passion for sports, the environment, and nature, Vivien discovered ROTAUF for herself. She quickly realized that her values aligned with ours. She liked what we do at ROTAUF and the goals we pursue. A friendly working relationship quickly developed between ROTAUF and Vivien.
Vivien is now a brand ambassador for ROTAUF, combining her high-quality performance with that of ROTAUF's products. Her practical experience during her freestyle on icy rock faces provides valuable insights into the ROTAUF world, supporting the continuous development and optimization of our products.
mountain guide
Nils Blum
ROTAUF's brand ambassadors and product testers in the impressive mountain world
Born and raised in Arosa, Nils Blum knows the surrounding mountains like the back of his hand. Turning his passion into his profession, he is passionate about his work as a local mountain guide. He shares his knowledge of the mountains with interested parties on impressive excursions. He lets those who accompany him on his tours share in discovering nature, learning about the mountains and their natural forces, and demonstrates the importance of sustainable and conscious interaction with the environment and mountain sports.
Beyond his passion for mountaineering, Nils actively supports us as a mountain guide in ROTAUF product development. ROTAUF clothing is used extensively on his tours; he literally tests it "body and soul" and provides us with valuable feedback to drive the innovative development of all our products. Furthermore, on his guided tours, he demonstrates that anyone can enjoy the mountains without compromise using sustainably produced and toxin-free outdoor wear. Nils and ROTAUF share the same values for the environment, people, and animals, as well as a great passion for mountaineering.
mountain guide
Bruno Wyss
ROTAUF's brand ambassadors beyond the mountain peaks
Bruno Wyss has been a major figure in the mountain sports scene for over two decades. As a qualified snow sports instructor and mountain guide, he has been bringing people safely and professionally into the alpine world since 1996 – both in the local Alps and around the world. His passion for nature and his ability to bring people closer to the fascination of the mountains shape his work. He has also been a certified Gentle Moving Trainer since 2019, which underscores his holistic approach to movement and well-being.
As a brand ambassador for our Graubünden-based outdoor brand, Bruno combines his deep-rooted love of nature with the philosophy of sustainability that characterizes ROTAUF. ROTAUF stands for environmentally friendly outdoor clothing that is produced fairly and without compromise in Switzerland. Bruno embodies these values and contributes his experience and conviction that outdoor adventures should not come at the expense of nature. He guides his guests away from mass tourism and shows them untouched mountain worlds where sustainability and nature conservation are paramount. Bruno has been an avid ROTAUF fan for years and wears ROTAUF products on his challenging tours. We are therefore all the more pleased to have found another brand ambassador for ROTAUF in Bruno, who will carry ROTAUF's values and ideas into the mountains and around the world.